FREE STANDARD DELIVERY
ON ORDERS OVER £30 (UK+IRE)
SINCE 2015
HELPING CHILDREN IN CARE

Backing children in care.

We’re asking all our customers to send a message backing the value, worth and dignity of children in care.

How it works

Wherever you are in the world, turn your back and a take a photo wearing your Madlug bag.
Then share it on social media with

  

To every child in care, we've got your back #ValueWorthDignity.

 

Let’s do this together to let children in care know they’re not alone.