Madlug Blog

You’re not just buying a bag…you’re joining a movement that supports children in care

At Madlug, every purchase has purpose. When you buy from Madlug, you’re not just buying a great bag for work, school, travel or uni...you’re helping a child in care move with dignity.

More than 100,000 children across the UK and Ireland are in care. Many have no choice but to carry their belongings in black plastic bin bags. You can help change that.

With every bag sold, we give a pack-away travel bag to a child in care. By choosing Madlug, you’re part of a growing community that believes in giving these children and young people the right to move with dignity.

Here are three simple ways you can make a difference:

1. Buy a Bag

Every bag you buy gives a pack-away travel bag to a child in care - If you're buying a bag for yourself or perhaps a school bag for your little one, choose Madlug and your purchase makes a difference to a child in care.

Buy a bag

2. Give a pack-away travel bag

Give a bag directly and we’ll make sure a child in care receives a pack-away travel bag with the message “You are incredible.”

Give a bag

3. Subscribe to give-a-bag monthly

Join our monthly giving community and help us reach more children all year round. For £10 per month you can help 12 children a year.

Give monthly

So whether you’re packing for a family holiday, heading to the beach with friends, needing a reliable carry-on for weekend trips, or getting your kids ready for the new school term, a good bag is a summer essential.

Choose Madlug, and your bag does more than carry your belongings, it gives dignity to a child in care. 

Every purchase helps ensure no child has to carry their life in a bin bag.

Thank you for supporting children in care.

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