40,000 children enter the UK care system every year, many have their belongings moved in black plastic bin bags or plastic shopping bags.
Helping You Give Dignity To Children in Care
Why children in care?
Many health trusts / local authorities don’t provide suitcases. So more often than not, children in care put all their worldly belongings in a bin bag as they move from one place to the next. We believe that no child should carry their life in a bin bag.
How you help
This breaks our heart and we understand it breaks yours too. That's why we have created Madlug. An award winning bag brand that empowers you to make a difference. Here's how it works. With every bag you purchase, one will be given to a child in care.
Shop now, feel great and help a child
100% Committed To Our Cause
We're a certified social enterprise registered as a "Community Interest Company". This means that you can be assured that 100% of our profits and assets are locked to benefit children in care.