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The Bag That Started The Movement.

The Madlug movement started with one product — The Classic Backpack is versatile, vibrant and comfortable. With an 20-litre capacity, these water-resistant bags fit all your essentials and more.

Available in over a dozen brilliant colours. Ideal for commuting, studying, and everyday use. A zippered front compartment ensures easy access while on the go. The grab handle and paracord zip handles also add to the ease of use, meaning no messing about when you're in a hurry. Designed in the UK.