In a world that often ignores the needs of the most vulnerable, Madlug stands as a force for change and empowerment. The name ‘Madlug’ stands for ‘make a difference luggage’. It isn’t just about stylish and practical bags – it’s a movement championing the rights of incredible children and young people in care. 

If you don’t need a bag (or if you already have one and want to make a difference in another way), our ‘Gift a Bag’ subscription is the perfect solution. Read on for six reasons to sign up this year.

1. Dignity in every bag

Many children in care face the heart-wrenching reality of moving their belongings in black bin bags or plastic shopping bags. Madlug was born out of a desire to change this narrative. By signing up to our ‘Gift a Bag’ subscription, you are providing a child in care with a 35L capacity pack-away travel bag each month. It symbolises dignity and worth. Because no child should carry their life in a bin bag.

2. Practical and thoughtful design

Pack-away travel bags are not just a symbol – they’re a practical solution. With a 35L capacity, a water-resistant exterior, and an internal zipped pocket, this bag is designed to meet the real-life needs of children and young people in care. It's not just about making a statement; it's about making a difference in their day-to-day lives.

3. Empowering message

Each bag is branded with a message of encouragement, reminding children and young people that they are incredible. This is a constant affirmation of their value and potential. Your subscription becomes a powerful tool in building confidence and self-esteem in a child or young person who might not often hear this.

4. Regular impact with a subscription

The ‘Gift a Bag’ subscription plan allows you to make a monthly impact. By committing to a subscription, you ensure that more children and young people in care receive the dignity and practical support that they deserve consistently. It's an ongoing contribution to a cause that desperately needs our attention.

5. A thank you gift for you

We believe in recognising and appreciating the people who are making a difference to this important cause. That’s why, with an ongoing subscription, you receive a Madlug Value Worth Dignity Statement Tote worth £14.99 as a thank you. It's a small token of gratitude for your commitment to making a positive change in the lives of children and young people in care.

6. Start 2024 by making a difference

By choosing to sign up for a ‘Gift a Bag’ subscription, you’re kickstarting your year with purpose. The subscription ensures continuous support for children in care, ensuring they can move with dignity. It’s a commitment to ongoing positive change. Join us in making 2024 a year of lasting impact for those who need it most.

Need some more inspiration for your goals? Read this blog post