The Madlugger Blog
Making the Most of The Easter Holidays: 6 Simple Ways to Have Fun This Spring
The school bags are tucked away, and the Easter holidays are officially here. For many of us, it’s a chance to slow down, but it can also feel like a challenge to keep everyone entertained.
Which Madlug bag is best for travelling?
As the weather has turned across the UK and Ireland, it might be tempting to stay bundled up indoors. But there's a silver lining – a summer filled with exciting adventures awaits. And what better companion than a Madlug bag? Madlug stands for ‘make a difference luggage’. With every bag you buy, we give a pack-away travel bag to a child in care. Because no child should carry their life in a bin bag. Let’s dive into our top picks for 2026 travel.
Madluggers on Tour: Your Favourite Travel Bags
Our collection of durable, stylish, and versatile bags is designed to accompany you wherever you go. Whether you’re planning a day trip or a long awaited holiday this Easter, there’s nothing we love more than seeing where you take your Madlug.
What does B-Corp actually look like?
March is B Corp Month, a time when businesses around the world celebrate what it means to put purpose over profit.
As the first lifestyle brand in Northern Ireland to achieve B Corp status, we wanted to share what that actually looks like behind the scenes. We don’t just view this as a badge on our website, but as a powerful reminder of how we should show up in the world.
Celebrating National Apprenticeship Week with NIE Networks
As part of National Apprenticeship Week, we’re recognising long-standing partnerships that support both early careers and wider social impact. One of our longest standing relationships is with NIE Networks.
Royal School Armagh Takes Madlug Backpacks on an Unforgettable Journey to India
Last year, we were delighted to support Royal School Armagh as they prepared for an incredible school trip to India. Hannah Logan, a teacher at the school, got in touch with us to organise the order. We custom made the backpacks and arranged delivery within a few weeks.
We’re so grateful to the team at Royal School Armagh for choosing Madlug for their trip, and for taking our bags on such a wonderful journey.
Almost 4,200 Children In Care In Northern Ireland
Last week, Barnardo’s reported that around 4,200 children and young people are now in care in Northern Ireland, the highest number in 30 years.
This isn’t just a statistic. It’s thousands of children and young people living through disruption, uncertainty and trauma.
2025: A Year of Impact
As we pause to reflect on the last year, we are grateful for the amazing community of Madluggers, and very ready for a mince pie and some time to relax.
This year has been one of impact, growth and unforgettable moments, driven by a shared belief that every child and young person in care deserves dignity. Throughout 2025, that belief showed up again and again in classrooms, care settings, festivals, and partnerships.
Week Two at the The Madlug™ Pop Up Experience
The Madlug™ Pop Up Experience: Two Weeks of Impact, Connection & Community (10–21 November)
For two weeks in November, to celebrate national care leavers month, 10 Wellington Place became much more than a pop-up shop. It became a space for learning, listening, storytelling, creativity, and connection, all centred around one message: children and young people in care are incredible.
Why you should gift Madlug bags to you staff
Staff gifting has become increasingly popular over the years and with the festive season fast approaching, you may find yourself asking the question, what can I get my staff? Madlug bags and accessories allow you to give the gift of giving back. With every bag purchased a pack away travel bag goes to a child in care.
Week One at the The Madlug™ Pop Up Experience
The Madlug™ Pop Up Experience: Two Weeks of Impact, Connection & Community (10–21 November)
For two weeks in November, to celebrate national care leavers month, 10 Wellington Place became much more than a pop-up shop. It became a space for learning, listening, storytelling, creativity, and connection, all centred around one message: children and young people in care are incredible.
Black Friday 2025: Why We Still Won’t Be Taking Part
You may wonder why a retail brand would opt out of one of the biggest shopping moments of the year.
Here are five reasons why we continue to buck the trend.
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